Featuring:
Branding & design
Printed media
Website design
Brand Identity:
Race Day XC
If you're familiar with motocross in the northeast, then you undoubtedly know about John Day and his effort building J-Day Off Road into the mega-successful racing series it still is today. So obviously we jumped at the opportunity to collaborate with him on repeating that same success in mountain bike racing with his newest venture, Race Day XC.
Working with John Day to take Race Day XC from a rough sketch on a scrap piece of paper to a full blown marketing & branding concept has been absolutely fun and enjoyable. John always has a clear vision and direction he wishes to move - so any effort we've put into designing elements of the series always feels "purposeful & clearly intended". Just as John does when he races his mountain bike, we set out to achieve nothing but the highest level of success in crafting this new racing series. We're excited and thrilled to be part of bringing XC/MTB racing back to New England and beyond.
"Bringing XC/MTB racing back to New England."
Design Projects Include:
- Logo & Branding Design
- Website Design
- Social Media Graphics
- Merchandise Design & Production
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